Robots, status codes, redirects, canonical hints, indexability signals and representative URL coverage.
Crawl and index basicsApex SEO Intelligence
A technical SEO audit is only useful if it leads to a fix.
Apex reviews the public evidence on your website, separates real blockers from low-value noise and gives you a practical route from diagnosis to implementation.
Start here
Send the website. Get a practical first read.
Share a public website URL and Apex will route the enquiry as an audit, an audit-and-fix sprint or a wider website/system project.
Audit scope
The work is split into signals a business can act on.
The aim is not to produce a long spreadsheet of problems. The aim is to show the technical and content issues most likely to affect visibility, trust or conversion.
Titles, descriptions, headings, internal links, duplicated patterns, thin pages and missing supporting detail.
Content and structureSchema, contact routes, policy pages, ecommerce readiness and visible evidence that supports a real business.
Commercial confidenceCommercial routes
Start with the audit, then choose how far to take it.
Apex is designed around useful next steps: a one-off audit, implementation help, or a broader build when the website is part of a bigger operational problem.
A focused review for a business that needs clarity before spending money on development or marketing.
Audit evidence + priority listImplementation support for metadata, page structure, schema, internal links, policy gaps and technical clean-up.
Report + fix supportFor projects where SEO problems expose a wider need: better landing pages, intake flows, dashboards or staff tools.
Scoped build + handoffDelivery style
Clear findings, no false certainty.
SEO tools often mix verified issues with assumptions. Apex keeps the boundaries visible so the fix plan stays honest.
Public evidence found
Findings based on pages and metadata that could be fetched and inspected safely.
Browser or account data
Issues that need JavaScript rendering, Google Search Console, analytics or human review are labelled clearly.
Fix plan first
The output is written so a developer, owner or Apex can turn the report into changes without starting from zero.
Boundaries
What the audit will not pretend to know.
Rankings, traffic or revenue
No audit can guarantee search positions, Google indexing, customer demand or sales. Apex gives a better fix plan, not a magic promise.
Public websites only
Use the audit for websites you own, manage or are authorised to review. Private dashboards, logged-in areas and sensitive systems are outside the public audit.